In partnership with Path to Purchase Institute's BACi group, Jenda presents our new collaborative report for beverage alcohol brands that highlights top performers during the many May 2024 Holiday Events. In the report, Jenda provides a view of which Bev Alc brands are winning share of voice in retailer digital marketing campaigns, as well as how the winners are excelling in other key KPIs – through the lens of seasonal opportunities from the month of May 2024.
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